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Tuesday, May 27, 2014

Marketing to the Choir

Fundamentalists of any religion are, by definition, obsessed with their own certitude, and the need for everyone else to abide by their divine pipeline. I suppose the primary difference (and perhaps, if you'll pardon the pun, the saving grace) of the Christian fundamentalist, as opposed to the violent psychopathy of the Islamic fundamentalist, is that the Christian is first and foremost American, which means that his primary purpose is sales.

Case in point:  this guy, who has apparently written 25 books (probably all about the same thing, something along the lines of "Jesus really loves you, but God is getting sick of your decadent bullshit and will burn you in the fiery pits of hell for all eternity, so put down the cock!"). While the headline gulls one into believing that the article will describe "America's Greatest Moral Crisis," (which of course is abortion and homosexuality and such like, and totally not, as some hippie dude once put it, the love of money, so stop it you guys!) one is treated to such a cobbled-together pastiche of pull quotes and self-tributes, it becomes almost impossible to tell what parts of this slapdash exercise qualify as new, fresh thought.

I mean, it's still a damn sight better than whipping or executing people for being gay, or committing adultery, or marrying someone of another faith. But even a hard-boiled atheist skeptic wants to see a more challenging, developed level of thought and ideas in their faith-based counterparts, not this stylized ipse dixit jabber. Batman wants to go up against the Joker, not some junkie pickpocket trying to shake down little old ladies with a finger gun pointing through the pocket of his tattered hoodie. This transparent "buy one of my books" schtick, masquerading as a serious thought piece, is just downright embarrassing.

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